Education & Experience

Education

University of Iowa

B.A. Journalism & Mass Communication
B.A. Gender, Women’s & Sexuality Studies
B.A. Engaged Social Innovation

Honors in all Majors
University Honors

Experience

Street Law, Inc. Senior Communications Coordinator
Jan 2023 – Present

Communications Coordinator
Jan 2020 – Jan 2023

  • · Led all communications activities for Street Law, Inc. including email, web management, content development, social media, and graphic design.
  • Spearheaded a complete organizational rebranding, including the successful development of three new websites, and an e-commerce platform.
  • Increased email open rates to an average of 42.5% for an active subscriber base of over 15,000 civic educators and legal professionals.
  • Strategically expanded the organization’s social media presence across Twitter, Facebook, Instagram, and LinkedIn, achieving a 60% increase in followers.
  • Worked alongside curriculum writers to design and edit high-quality curricular materials for civic educators, legal professionals, and students.
  • Created custom, generative AI tools to increase staff capacity for program development.
  • Coordinated with a team of outside contractors such as web developers, photographers, and videographers to create high-quality, engaging content tailored to strategic goals.

University of Iowa Office of Admissions Communications Coordinator
2017 – 2019

  • Created segmented email marketing campaigns to prospective students with an average of 600 thousand monthly sends.
  • Maintained a suite of student-facing admissions websites through a custom CMS to enhance the university’s appeal to prospective students.
  • Managed a team of student interns to craft a series of digital and print campaigns centered around authentic student voices and perspectives.
  • Used Adobe Suite to create engaging website content such as articles, graphics, and videos.

Food Pantry at Iowa Co-Founder & Co-Director
2015 – 2017

  • Created and founded the University of Iowa’s first on-campus food pantry.
  • Led the executive board and managed the operations of the pantry with a $13,000 budget.
  • Grew the pantry from zero to 200 clients, 900 visits, and 9,000+ lbs. of distributed food.

University of Iowa Just Living Student Ambassador
2015-2016

  • Alongside a team of students and University of Iowa staff, developed initiatives and events for the UI’s Theme Semester, designed to promote change and engage the university community on issues of social justice.
  • Created digital and physical promotional event materials and developed marketing strategies.

University of Iowa Center for Human Rights Programming Intern
2015 – 2017

  • Directed and planned events with budgets up to $7,000 for 150 attendees, including organizing speakers, caterers, photographers, advertising campaigns, and transportation.
  • Spread knowledge of human rights issues by designing posters and flyers for print campaigns.

Daily Iowan Metro Editor    2015 – 2016
Daily Iowan Metro Reporter    2014 – 2015

  • As Editor, collaborated with staff to plan content for daily 19,500 circulation paper.
  • As Editor, oversaw staff of 8 reporters and managed a monthly $2,000 budget.
  • As Reporter, provided comprehensive coverage of local healthcare, civil rights, and LGBTQ issues by creating the Daily Iowan’s first human rights beat.

Tools & Technology

  • Adobe Creative Suite: InDesign, Illustrator, Photoshop, and Premiere Pro
  • Google Analytics
  • Hootsuite, Sprout Social
  • OpenAI API
  • Mailchimp, Constant Contact
  • WordPress, Drupal